Search Engine Optimisation (SEO) is all about improving the quality and quantity of traffic to your website. It's the perfect mixture of technical wizardry and carefully curated content that makes us totally geek out. We love SEO 💜 and the dramatic difference it can make to your business.
Don’t know where to start with SEO? We can help you come up with a killer SEO strategy that will help more of the right people find your site. A lot goes into an SEO strategy, it’s where we break down the different tactics that we need to take to improve your organic ranking.
It will contain a mixture of technical and creative tasks, prioritised to help you get the desired results sooner. Whether you’re looking for local SEO or something on a more global scale, we’ve got you.
It’s super important to regularly do SEO audits of your website. You need to identify any issues on your site that could be stopping you from ranking well. When we conduct our audits we look at a number of things, identifying any technical or creative issues that need addressing. Once we’re identified areas that need improvement, we can work on a killer SEO strategy.
Improving your organic rank is an important part of having an eCommerce site.
Every product listing needs to be optimised AF, and different from any other product listings on your site. We aren’t here for duplicate content!
Product descriptions are also a great opportunity for you to showcase your brand personality as well as optimising for search. Don’t be afraid to be bold!
Keyword research is the foundation of any SEO project. You need to know what your target audience is searching for, then you can create content that answers their questions.
People talk about optimising for search – but that doesn’t just mean the search engines, it means optimising for humans too. What are they searching for and how can you help?
SEO for startups
SEO for startups can be scary. When you’re starting from zero and have a fresh website that you need to start ranking fast, it can be hard to know where to start.
But this is a challenge we love – we see it as a blank canvas ready for us to get Kraken with.
You absolutely need to dedicate time and budget to SEO as a startup to help you reach your important new customers, create brand awareness, and help your business take off.
We freaking love writing great content that is optimised for search. It needs the right structure, keyword research, it needs to have been creative with your users in mind, and it needs to be engaging!
We are not about keyword stuffing, black hat techniques, or dry content! 🤣
Just great content that your audience (and search engines) will love.
Link building is really important for good SEO.
You want to get other awesome websites to link back to your website, not just because you gain traffic from their audience following these links. But because these backlinks make search engines believe your website is awesome and relevant, which leads them to increase your ranking and show you to more people.
It’s important to remember that not all links are created equal, and some mean more than others.
Getting quality backlinks is notoriously hard, but don’t worry, we’ve got some tricks up our sleeves. 💪